1. What are cookies?

The term “cookie” is, according to the definition of the CNIL, “a small file stored by a server in the terminal (computer, telephone, etc.) of a user and associated with a web domain (i.e. in the majority of cases with all the pages of the same website). This file is automatically sent back during subsequent contacts with the same domain.
It covers “all traces deposited and/or read, for example, when consulting a website, reading an e-mail, installing or using a software or mobile application”.

We use cookies for the purposes described in Articles 3.1 and 3.2.

2. The person(s) responsible for processing the cookies

The person responsible for the processing is ICONIC ITEM S.A with the trade name BLACKTRACK MAGNETIC with a capital of €31,000 having its registered office at 1 RUE DE L’ALZETTE, L-7210, HELMSANGE (HELSEM), LUXEMBOURG registered in the Luxembourg Trade and Companies Register under number LU 2828 5816, Tel: +352 24 84 00 59, Mail: contact@blacktrackmotors.com.

3. What cookies are used and for what purpose?

The blacktrackmagnetic.com website uses operational cookies to ensure that you have access to all the features of the website. These cookies cannot be deactivated. Each operational cookie and their purpose are described in article 3.1.

There are also non-operational cookies on the blacktrackmagnetic.com website which help us to optimise your online experience and to carry out market research. It is possible to modify your preferences concerning non-operational cookies in the section My preferences for cookies.

Each non-operational cookie and its purpose is described in article 3.2.

3.1 Operational cookies

Security cookies
Purpose: To ensure the security of visitors’ browsing by preventing the falsification of requests between sites. This cookie is essential for the security of the website and the visitor.

Cache cookies
Purpose: This cookie is needed for the cache function. The website uses a cache to optimise the response time between the user and the website. The cache is usually stored on the user’s browser.

Recognition cookies for users with an account on the blacktrackmagnetic.com website
Purpose: To recognize you when you log in to use our services.

Cookies for tracking items saved in your shopping cart
Purpose: This cookie allows us to record the products you have put in your shopping cart for a period of 20 days.

Currency and language cookies
Purpose: To offer you our website in your language and to offer you our products in your currency.

3.2 Non-operational cookies

Performance cookies
Purpose: We use cookies to improve your user experience and to conduct market research. To do this, we collect data on how users use our services (most popular pages, conversion rate, session time…)

Advertising cookies
Purpose: We collect data that allows us to analyse your reactions to Blacktrack Magnetic advertisements and emails. This information allows us to provide you with advertising content based on your interests. We do not share or sell this data to any other company.

Here is a detailed list of the cookies on our website and their purpose:

Cookies used to measure the impact of our products and services on our users
Purpose: We collect data to understand your expectations and needs, in order to improve our products and services.

Cookies that allow us to personalise your experience on our website.
Purpose: Based on your interests, user profile and navigation, we can personalise and enhance your experience by providing you with certain settings, advertisements or commercial offers.

Audience measurement cookies
Purpose: These cookies help us to better understand our audience. They provide information about you such as your gender, age, location (city and country) and interests.

Cookies to measure the performance of our website
Purpose: These cookies help us to measure our performance, based in particular on your behaviour towards our content, and on the acquisition and conversion generated by our content.

Advertising cookies
Purpose: Advertising cookies collect information that will help us deliver the right ad to the right person. We rely on information about our audience (gender, age, approximate location, interests, website interaction and browsing patterns).

Advertising performance measurement cookies
Purpose: Advertising performance measurement cookies allow us to measure the impact of our advertising, and therefore to detect the type of advertising that you like or dislike.
The information collected is about the profiles concerned by the advertisement (gender, age, approximate location, interests, study of the interaction with the website of the navigation), and the interaction of users concerned by the advertisement (click rate, conversion rate).

Cookies to optimise the performance of our advertising
Purpose: To deliver advertising content and commercial offers at the right place and time. To do this, we analyse which pages are visited most often and by which user profiles.

Social network and user profile association cookies when shared on a social network.
Purpose: When you share our content on your social networks, we associate the account on the social network used for sharing with your user profile. This allows us to see which social networks our users like, and also to learn more about your interests.

List of data collected that may apply across the entire list of cookies:

Audience data:
Gender, age range, IP of the device used, type of device used, operator service, language set on the device, browser used, currency used, interests, behaviour towards on-site content, arrival channel, session time, arrival page, exit page.

Acquisition data :
In-depth traffic study: inbound channels, number of visits over a given period, conversion rate, bounce rate, number of pages per session, session time, time spent on each page visited, behaviour towards a display campaign, keywords used, searches made with the search bar, click-through rate, email marketing open rate, number of subscriptions to our newsletter.

4. How can I prevent cookies from being deposited and/or read?

You can change your cookie preferences in our My cookie preferences section.

5. How long do you keep the data collected through cookies?

All cookies used on blacktrackmagnetic.com are kept for a maximum of 13 months. At the end of this period, all personal data collected is completely erased.

5.1 Retention period for operational cookies

Most cookies are session cookies, i.e. they are deleted when you leave our website blacktrackmagnetic.com.

Some cookies are active for a longer period: between 1 day and 13 months.

No individual information is kept beyond 13 months: at the end of this period all personal data collected is completely deleted.

We only keep group data, for example, out of 1000 visitors, 230 people live in France.

5.2 Retention period for non-operational cookies

The data collected through non-operational cookies are kept for a maximum of 13 months. After 13 months, all data collected is completely deleted.

6. Why may the data collected be shared with a third party?

Personal data may be shared with third party recipients for the following reasons:

In fulfilment of legal obligations
In specific cases where you have given your consent
In response to your request
In situations where the processing requires the expertise of other companies (legitimate interest, e.g. to enhance security)

7. Delete all cookies

I would like to delete all cookies on this website.

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